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Investment Memo Templates
3Structured templates for screening memos, seed memos, and Series A write-ups
- 1Executive Summary: Company, stage, raise amount, and your investment recommendation in 2-3 sentences.
- 2The Insight: What non-consensus belief about this market drives the investment? Why is this contrarian view correct?
- 3Founding Team: Relevant domain expertise, founder-market fit, prior working relationships, and key hires made to date.
- 4Problem & Market: Define the pain point, who experiences it, and how large the opportunity is (bottom-up TAM).
- 5Product & Early Signals: What exists today? Early customer reactions, waitlist size, design partner commitments, or prototype feedback.
- 6Go-to-Market Hypothesis: How will the first 100 customers be acquired? What channels and motions will the team test?
- 7Competitive Landscape: Who else is pursuing this? What is the company's unfair advantage or right-to-win?
- 8Deal Terms & Fund Fit: Proposed valuation, check size, ownership target, and how this fits the fund's stage/sector focus.
- 9Key Risks: The 2-3 existential risks and why you believe they are acceptable.
- 10Decision & Next Steps: Your recommendation and any conditions (co-investor requirements, milestone targets).
- 1Executive Summary: Company, metrics snapshot, raise amount, lead/co-invest, and recommendation.
- 2Business Overview: What the company does, for whom, and how they make money. Include key product screenshots or demos.
- 3Market Opportunity: Independent TAM sizing (top-down and bottom-up). Why is the timing right? What secular trend supports this?
- 4Traction & Metrics: ARR/MRR growth, retention (logo and net revenue), unit economics (CAC, LTV, payback), and engagement data.
- 5Founding Team & Organization: Team backgrounds, key hires, organizational structure, and culture signals.
- 6Product & Technology: Product differentiation, technical architecture, defensibility, and product roadmap priorities.
- 7Go-to-Market: Current sales motion, pipeline analysis, channel mix, and expansion strategy (new segments, geographies, products).
- 8Competitive Analysis: Feature comparison matrix, positioning map, and sustainable differentiation assessment.
- 9Financial Model: Revenue projections, expense plan, burn analysis, and path to next milestone. Bull/base/bear scenarios.
- 10Deal Terms: Valuation justification (comps, return analysis), board dynamics, and key investor rights.
- 11Risks & Mitigants: Detailed risk assessment with specific mitigating factors for each.
- 12References: Summary of customer reference calls, expert network conversations, and competitive checks.
- 1One-Liner: What does the company do in one sentence?
- 2Stage & Raise: How much are they raising, at what valuation, and what stage?
- 3Team: Quick assessment. Are these the right founders for this problem? Evidence of founder-market fit?
- 4Market: Is this market large enough to produce a fund-returning outcome?
- 5Traction: What is the strongest evidence of product-market fit today?
- 6Why Now: What has changed (technology, regulation, behavior) that makes this the right moment?
- 7Competition: Who else is doing this and why might this team win?
- 8Fund Fit: Does this align with our thesis, stage, and check size? Any portfolio conflicts?
- 9Initial Take: Pass, revisit later, or proceed to full diligence? Why?